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Nadya Ali

PhD Candidate | Developmental Neuropsychology

Buy Now, Pay Later, the ‘Average Consumer’, and the Brain: Re-calibrating EU Consumer Law with Neuroscientific Evidence


Journal article


Mark Nelemans, Nadya Ali, Freek van der Heijden, Margriet Sitskoorn, Reinout Wiebier
Journal of European Consumer and Market Law, vol. 15(2), 2026

Cite

Cite

APA   Click to copy
Nelemans, M., Ali, N., van der Heijden, F., Sitskoorn, M., & Wiebier, R. (2026). Buy Now, Pay Later, the ‘Average Consumer’, and the Brain: Re-calibrating EU Consumer Law with Neuroscientific Evidence. Journal of European Consumer and Market Law, 15(2).


Chicago/Turabian   Click to copy
Nelemans, Mark, Nadya Ali, Freek van der Heijden, Margriet Sitskoorn, and Reinout Wiebier. “Buy Now, Pay Later, the ‘Average Consumer’, and the Brain: Re-Calibrating EU Consumer Law with Neuroscientific Evidence.” Journal of European Consumer and Market Law 15, no. 2 (2026).


MLA   Click to copy
Nelemans, Mark, et al. “Buy Now, Pay Later, the ‘Average Consumer’, and the Brain: Re-Calibrating EU Consumer Law with Neuroscientific Evidence.” Journal of European Consumer and Market Law, vol. 15, no. 2, 2026.


BibTeX   Click to copy

@article{mark2026a,
  title = {Buy Now, Pay Later, the ‘Average Consumer’, and the Brain: Re-calibrating EU Consumer Law with Neuroscientific Evidence},
  year = {2026},
  issue = {2},
  journal = {Journal of European Consumer and Market Law},
  volume = {15},
  author = {Nelemans, Mark and Ali, Nadya and van der Heijden, Freek and Sitskoorn, Margriet and Wiebier, Reinout}
}



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